Demand factor - Agents and distributors support

05.05.2017

Regarding EU and Nafta markets, support is not affected on demand at all. Influence on demand has only change in support of Internet agent.

 

Elasticity of demand from agent support in Internet

Graph shows results of support change of the Internet agent. Vertical - relative change in demand compared to previous period in Internet. Horizontal - absolute value of agent support in Internet. Dependence between demand and support is power function.

Hints

  1. Residual effect on demand from agent support in Internet is 30-40%
  2. Dependence of demand on the agent's support in Internet is expressed by a power function
  3. Effect on demand from agent support in Internet is equal for all products
  4. Dependence of demand on the agent's support in Internet is not influenced by competitors in the group